This could be the wave of the future but questions and perhaps objections that come to mind are:

1. Are people willing to pay the same price for mp3 quality rather than CD quality sound?

2. Are customers willing to part with $10 - $15 for a card that does not play in their CD or mp3 player forcing them to go home and download before they to hear anything?

3. They may want the artist's autograph on a CD following a concert.....not on a throwaway card.

4. Presumably the artist buys the cards at a low price to resell at the $10 - $15, thereby making a profit?

5. This concept might work better for the Ipod crowd who are likely to be 15 years old and are unlikely to listen to folk or other geezer music.

Those are my reactions but don't pay any attention because the marketing folks always do the opposite of what I think.

Colin

Colin

I try to critique as if you mean business.....

http://colinwardmusic.com/

http://rosewoodcreekband.com/