The commercial usage of songs is "AIR OF FAMILIARITY." If you have a product that is targeted to a certain demographic, you will use the music most familiar to that demographic. Have an $80,000 truck, you are going to use the music that the 35-50 year old demographic are going to embrace. That of 20-30 years ago that was on the radio. Same with the middle age women and female rock songs of Sherryl Crowe or Heart.

So the Dylan, Fleetwood Mac, demographic will be heard everywhere. Sometimes it creates demand for the origninal song. I Wonder what products Cardi B and Lil Nas X will be promoting in 2075? LOL!

John, you're probably just getting more miliage overseas than here, so your checks are larger.

Last edited by Marc Barnette; 05/20/21 07:51 AM.