Hey Douglas....in my opinion which is just mine don't concentrate on all the gimmicks
on your voice and sing from the heart with emotion. Sing like you believe it and sing relaxed and conversational. If somebody picks the song up they just want to hear that. Of course all the bells and whistles and gimmicks for our demos are OK and many use them so that's my two cents. BUT Mike makes great use of his equipment and also has lots talent....